[Amir Zmora, who isn't new here wanted to provide his thoughts regarding what may be the future video telephony device of your choice.]

I was reading an article by Dave Michels on NoJitter and found it to be music to my ears. I think it is a great article and find his position to be similar to what I have been excited about ever since I got involved in the partnership with SAMSUNG around the SCOPIA VC240.

Dave talks about the increase of video communication traffic and views this as mainly coming from moving video onto the desktop:

“It is becoming clear that desktop video is coming. Room systems are interesting and will continue, but desktop video will explode.”

So why am I writing about this here?

In the article Dave gives many examples of desktop video products. Now take a look at the pictures below and tell me which of these would YOU want to use for your video calls?

IMHO the answer is clear – I would prefer the device with the large display, connected to my own PC. It will allow me to use my video communication device and PC as one. Oh, I forgot to mention – the name of this product is VC240.

VC240 IS Personal Visual Communications

For many years we have seen IP phone vendors adding video into the phones. I think that this has happened simply because this was the only practical cost effective way to bring video to the desktop, other than soft clients (and the difference between these 2 options is clear). The alternative of using a $8-10K executive device wasn’t a real solution for enterprises who were interested in  a massive deployment of video on every desk.

At InfoComm 2009, RADVISION and SAMSUNG changed this reality by introducing the SCOPIA VC240. Since then we have seen many initiatives of various companies focusing on video to the desktop, to the SMB market. I would predict that 2010 will be the year of personal video communication and SMB-focused video services.

Don’t get me wrong – videophones will continue to be part of the enterprise PBX, alongside the large screen personal video communication devices. If you are a PBX vendor or systems integrator who would like to add the SCOPIA VC240 to your PBX offering, we got a solution for you and will be happy to speak about it with you.

Room systems are not going away either. On the contrary – this segment will continue to grow. But we at RADVISION strongly believe that personal video communications will be the game changer, and the growth of visual communications will mainly come from personal video devices.

So say goodbye to your videophone, say hello to your video communications enabled display.